Win Business By Understanding Your Potential Clients
This workshop utilizes the insights gained through Myers-Briggs Type Indicator® (“Type”) and Temperament or the Kirton Adaption-Innovation Inventory, which assesses problem-solving style, so participants can understand their own strengths, blind spots, potential barriers to success, and communication biases, as well as those of their potential clients and referral sources. Armed with these insights, each participant is able to better relate to clients, gain credibilty, and identify strategies for overcoming barriers to successfully develop their own business. The workshop incorporates business development and networking exercises, examples, and practical tips. Participants gain key insights to help identify and make contact with prospects and turn those prospects into clients.
Create Your Brand – for organizations
A solid brand is the promise of a consistent and positive client experience. Many organizations can say what they do, but not articulate why they do it or why a prospective client or donor would benefit from hiring them over similar competitors. Participants will leave this workshop knowing how to articulate their organization’s brand and pitch prospective clients and donors.
Articulating Your Personal Brand
Private, semi-private, and group workshop for people who want to attract the best opportunities.
A solid brand is the promise of a consistent and positive client experience. A powerful personal brand will highlight your strengths and inspire confidence, drawing potential clients to you. It articulates the value a potential client would receive when hiring you, distinguishing you from your competition. At this workshop, you’ll create your brand, elevator pitch, mission statement, point of difference, and messaging. You’ll also learn practical skills for delivering your brand authentically so that instead of feeling like a used-car salesman, you win more business.
The Art of Networking
Networking is one of the best ways to attract opportunities, build your business, enhance your reputation, and that of your firm and its leaders as experts, as well as sharpen skills and perspective to stay relevant. Your goal is to develop a strong reputation and relationships that lead to new clients, referrals and introductions, fresh ideas, and more opportunities to network and establish a reputation. This program is tailored to address the concerns of specific industries and participants, and offers key insights, best practices, and an action plan to achieve measurable success.