Meet the Team

The Team Behind Arudia’s Coaching & Training

Anne Collier, MPP, JD, PCC

Chief Executive Officer, Professional Certified Coach

Anne is a highly respected Business Coach and Keynote Speaker, with 20+ years coaching and consulting experience. She has given over 3,000 keynotes and workshops, and coached over 2,000 leaders.

Read more about Anne here.

Cynthia Shaffer, MS, MBA, ACC

Chief of Operations, Practice Group Chair, Healthcare

Cynthia Shaffer is an essential member of the Arudia team. Her commitment to excellence on behalf of our clients is nothing less than inspiring. With a passion for getting the job done right, she is a natural problem-solver. With expertise in strategic management and a twenty-year career in healthcare and life sciences, Cynthia brings her experience in establishing and developing large-scale programs and initiatives to Arudia.

As Chief of Operations, Cynthia acts as the central hub through which all activity is organized and delivered. She manages all logistics, technology, and operations for the company, making sure that the team stays organized, on track, and oriented towards our common goal of improving our clients’ culture, collaboration, and communication. She supports the delivery of our programs by delivering individual and group coaching sessions, with a focus on stress management, leadership, resilience, and wellness, and also shares her expertise through her role as Practice Group Chair for Healthcare.

Cynthia’s professional qualifications and certifications include:

  • Master of Science in Biotechnology
  • Master of Business Administration
  • Certified Practitioner in the Kirton Adaption-Innovation Inventory (KAI)
  • Actualized Leader Profile (ALP) and Group Culture Profile (GCP) Practitioner
  • Myers-Briggs Type Indicator®Certified Practitioner
  • Graduate of the Institute for Professional Excellence in Coaching
  • Associate Certified Coach (ACC) through the International Coach Federation

Valerie Cox

Client Services Manager

Valerie Cox is a team player who is committed to excellence.  She approaches her work with a positive outlook and has a passion for problem-solving. Valerie does everything from managing our online courses, to data management, to providing support to our team and clients.
Valerie earned a Bachelor of Arts in Communication from Shippensburg University. She brings to Arudia diverse experience, including a 12-year career in superior client management in the financial sector.


Director of Client Services

Friendly and excited when anyone walks in the door, Greta is responsible for office morale. She brings levity and humor while helping staff find exactly what they are looking for, usually by sitting on it. Her curiosity inspires creativity for designing workshops and providing individual services. Her constant antics remind us all that life is too short not to enjoy a good belly rub!